Why Pinterest is Important for Indian Marketers

Why Pinterest is Important for Indian Marketer

In India, Pinterest is gaining popularity, especially among millennials and Gen Z users.

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With over 400 million monthly active users globally,

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Pinterest offers a vast audience for Indian businesses. Here’s why Pinterest is important:

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– High Intent Users: People on Pinterest are looking for ideas and solutions, making them more likely to click through to your website.

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– Long Shelf Life: Pins can continue to drive traffic for months or even years after being posted.

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– Visual Appeal: India’s love for visuals makes Pinterest a perfect platform to showcase products, recipes, fashion, and more.

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How to Drive Traffic from Pinterest: A Complete Guide for Indian Marketers 2025

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